The Results from our JooMo Consumer Panel
Headlines
- 94% of our Panel strongly stated that they would buy the JooMo Face Wash again
- 84% of people said that in just 4 days the Face Wash made their skin feel better, and nobody said that it made their skin feel worse
- 74% said they liked the Aroma
- 91% of people said they liked the texture
- Only 26% of people said that they have normal skin, and 51% said that they are currently using a product for either sensitive or problem skin.
Background
For 8 weeks (from the beginning of July 2012), JooMo have have been asking a carefully selected group of people between the ages of 16 – 24 to product test the first ever 100% Truly Natural Face Wash.
The group – equally split between male and female – were chosen as they represented the target group for the product.
For each user, the instructions were to use the Face Wash product at least twice a day (morning and evening) for just 4 days, and then complete the online questionnaire.
Average age of Respondents: 20 Years Old
The results – with a summary included – can be found on the following pages.